We took the spirit and excitement of London 2012 throughout the country and encouraged the public to
‘join in’ with the 2012 Challenge. In conjunction with DMCS, Sport England and National Lottery our
three month tour visited 36 public, sport and youth focussed events and hosted numerous local and national press calls.
Thousands of visitors took part in sport activities and agility tests; meeting their sporting heroes and pledging
their personal 2012 challenge.